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You are here: Home / Blog / The Coach Who Never Punts

The Coach Who Never Punts

November 16, 2013 By Ben

Few people ever top to ask what the purpose is of most things. “This is the way it’s been done and the way other people are currently doing it so that’s how we’ll do it,” is the common thinking. Most of the time it’s right, but never all of the time.

Shoes existed for thousands of years before someone asked, “Why do we make the same shoes for both feet when each foot is shaped different? Doesn’t it make more sense to make a left shoe and a right shoe instead of just straight shoes?” It wasn’t until 1850 that shoes switched from straight to being made specifically for right and left feet.

And that’s why I love Coach Kelley. Below is a great story about someone who ran the numbers and realized it doesn’t make sense for his high school football team to ever punt. Instead they should go for it on fourth down. He took on the conventional wisdom and it has proven to be successful. It’s worth bringing that mentality to every aspect of life.

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Ben Nesvig is an author, writer, idea spreader, and creative dabbler.

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